Our Privacy & Data Protection Promise

In our mission to promote youth gambling awareness and esports betting education for young adults, protecting your personal information is a fundamental responsibility. This policy outlines how we collect, use, and safeguard your data, ensuring we operate with transparency and integrity as we provide resources on gaming addiction prevention for youth.

What Information We Collect and Why

To create effective content and support our community, we collect limited information. This helps us tailor resources on topics like loot box gambling risks to teens and signpost effectively to UK support services like GamCare.

Information You Provide Voluntarily

This includes data you actively share with us, such as when you subscribe to our newsletter for updates on responsible gaming youth initiatives, submit an enquiry, or post a comment on our articles. This information is used solely for the purpose you provided it.

Information Collected Automatically

When you visit our site, we automatically collect certain technical data, such as your IP address, browser type, and pages viewed. This helps us understand how our content on esports betting and addiction prevention is used and identify areas for improvement.

Our Use of Cookies and Tracking Technologies

We use cookies to make our site function properly and to understand how visitors engage with our vital content. We do not use cookies for advertising or to promote affiliate betting links.

What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work efficiently and provide usage information to the owners.

How We Use Them

We use essential cookies for site functionality and analytics cookies (e.g., via Google Consent Mode) to measure engagement with articles on loot box gambling or gaming addiction prevention youth topics. This data is aggregated and anonymous.

Your Cookie Controls

You can control cookie settings through your browser. Most browsers allow you to refuse or accept cookies. Please note that blocking essential cookies may affect your experience on our site.

Analytics and Performance Data

We analyse site usage to improve the quality and relevance of our information, ensuring we effectively reach those seeking guidance.

Purpose of Analytics

We use Google Analytics 4 to see which resources—such as articles on esports betting for young adults or guides to gaming addiction prevention—resonate most with our audience. This helps us create better, more impactful content.

Data Anonymisation

We configure our analytics with IP anonymisation, meaning your full IP address is not stored. This practice is part of our commitment to minimising data collection and protecting your privacy.

Third-Party Services and Data Sharing

We work with a small number of trusted service providers to operate this website. We do not sell your personal data.

Service Providers

We use UK-based companies for services like web hosting and email distribution. These providers are contractually obligated to handle your data securely and only process it per our instructions.

Legal Disclosures

We may share your data if required by UK law. In very specific circumstances, if you directly request help from a service like BeGambleAware through our site, we may facilitate that connection with your explicit consent.

Your Data Protection Rights (UK GDPR)

Under the United Kingdom’s implementation of the General Data Protection Regulation (UK GDPR), you have important rights regarding your personal data.

List of Your Rights

Your key rights include:

  • The right to access the personal data we hold about you.
  • The right to request correction of inaccurate data.
  • The right to request deletion of your data.
  • The right to object to our processing of your data.
  • The right to request transfer of your data to another service.
  • The right to withdraw consent where processing is based on consent.

How to Exercise Them

To exercise any of these rights, please contact us using the details provided in the ‘Contact Us’ section below. We will respond to your request in accordance with UK GDPR timelines.

How Long We Keep Your Information

We retain personal data only for as long as necessary to fulfil the purposes we collected it for, including legal or reporting requirements.

Retention Principles

Our retention periods are based on the nature of the data and why it was collected, always adhering to the data minimisation principle.

Examples for Different Data Types

  • Newsletter Data: We keep your email address until you choose to unsubscribe.
  • Enquiry Data: We typically retain messages for up to 24 months to allow for appropriate follow-up regarding youth gambling resources or support queries.
  • Analytics Data: User-level and event data in Google Analytics 4 is retained for a period of 2 months before being automatically deleted.

Contact Us for Data Concerns

We are committed to addressing any questions or concerns you have about your data and our privacy practices.

Our Contact Details

For any privacy-related queries, or to contact our Data Protection lead, please email: [email protected]. This is the preferred method for submitting data subject requests.

The Information Commissioner’s Office (ICO)

If you are not satisfied with our response, you have the right to lodge a complaint with the UK’s independent supervisory authority, the Information Commissioner’s Office (ICO). You can find more information at www.ico.org.uk.

This Privacy & Data Protection Promise reinforces our unwavering commitment to transparency and security as we provide vital, trustworthy information on youth gambling awareness, esports betting education, and gaming addiction prevention.